Christine Allen

“There are a lot of people migrating north to the Central Coast. Coastal Chic helps them find the cool spots to go. It’s really taken off since launch.”

Christine moved to the Coast with her husband two and a half years ago as they were both longing for a lifestyle that was simply out of reach in Sydney. The Coast offered them an incredible home with laid-back charm, vibrant communities, beautiful landscapes, great food culture and affordable housing, not to mention the easy accessibility to metropolitan centres.

To mark the new chapter in her life, Christine decided it was time to do something new.  

The couple were pleasantly delighted by the amazing offerings of the area, and thought it was high time to give it the attention it deserved, as it was largely unrecognised. Christine’s intention in starting her blog was to help new locals and visitors find their way as well as helping to change perceptions of the area, both internally and externally.



Coastal Chic’s Instagram now boasts over 60,000 followers and there is now a Coastal Chic website. Christine attributes this success to good timing, interesting subject matter and the current trend of people looking for a better lifestyle.

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